profile
My Passion
Surprise & delight in every aspect of our work - to make
even the mundane appear precious.
Detail, detail, detail.
My Purpose
To share the principles of visual merchandising and successful
sales whilst having the maximum amount of fun with the highest
level of inspiration.
My Principles
Innovative and creative solutions to a client's sales challenge
Delivering quality every time
Assume nothing; be honest - at all times
Continuously come at things from a place of certainty
My Journey
Professional life began in nursing with a specialist interest
in dentistry. Change of direction to retail management with
secondments to operations, marketing, and finally merchandising.
Success in this field was with diverse and hugely successful
companies such as The Body Shop International, IKEA and ESPA.
Spa management, business development and the study of holistic
medicine & psychotherapy completed the journey prior to
setting up Pure Vision UK

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