Retail Merchandising
Woven in to this course are the psychological factors behind
what makes people buy, what makes them say no and how to maximise
the profits from your real estate. This theory is then applied
to the business model to yield maximum return from the retail
"footprint" to drive sales and send the bottom line
through the roof.
There will be examples of great visual merchandising to support
the theory and so support the objective of providing inspiration
and principles that only work.
Retail Merchandising - Seducing the Senses
Making the mundane precious
- How visual merchandising will boost retail sales
- How to create clear, consistent & inviting messages
- How to touch the senses to increase profits
- How to present the brand & the product with clarity
& impact
- How to maximise profits from retail brands
Aimed at:
-
Businesses faced with the challenge of clients who say
no
-
How to deliver the service offer with authority, impact
and success
-
Retail brands looking for solutions to confused brand
identity
-
Owners or managers wanting to increase their sales team
productivity
-
All business owners, managers and professionals who understand
that fresh approaches and innovative skills are central
to creating a business which is a profitable success

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